Advertising Ethics

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Advertising Ethics

. This book focuses on an applied philosophical analysis of the nature of advertising in general and of specific ethical issues that arise in advertising. Its main objective is to provide professionals with a structured ethical reasoning and ethical decision-making model that will enable them to clearly ascertain the relation between advertising and ethics. Chapter topics include ethical reasoning and ethical principles, codes of ethics and codes of practice, the nature of advertising, advertising and the media, advertising and the community, truth in advertising, stereotyping and targeting, endorsements and testimonials, the ethics of time and space, ethical advertising, and more. For professionals in the advertising industry who would like a manual for informing professional practice on ethical theory and ethical issues in advertising.

ISBN: 0130941212

Author: Edward Spence

Publisher: Pearson

Rating: 4.00

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The Rabbi and the Hit Man: A True Tale of Murder, Passion, and Shattered Faith

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The Rabbi and the Hit Man: A True Tale of Murder, Passion, and Shattered Faith

A fascinating true-crime narrative about the first rabbi ever accused of murder and what the case says about the role of clergy in America.

On the evening of November 1, 1994, Rabbi Fred Neulander returned home to find his wife, Carol, facedown on the living room floor, blood everywhere. He called for help, but it was too late. Two trials and eight years later, the founder of the largest reform synagogue in southern New Jersey became the first rabbi ever convicted of murder and sentenced to life in prison.

In a gripping examination of the misuses of the pulpit and the self-delusions of power, Arthur J. Magida paints a devastating portrait of a manipulative man who used his position of trust in the temple to attract several mistresses -- and to befriend a lonely recovering alcoholic, whom he convinced to kill his wife "for the good of Israel."

The Rabbi and the Hit Man straddles the juncture of faith and trust, and confronts issues of sex, narcissism, arrogance, and adultery. It is the definitive account of a charismatic clergyman who paid the ultimate price for ignoring his own words of wisdom: "We live at any moment with our total past ... What we do will stay with us forever."

ISBN: 0060935618

Author: Arthur J. Magida

Publisher: Harper Perennial

Rating: 3.65

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Riding the Rails: Rail Travel Past and Present

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Riding the Rails: Rail Travel Past and Present

Get ready to Travel Through Time. From Stephenson s Rocket to modern high-speed trains, you can discover what it was really like to travel in the past. So get a ticket and find out how rail travel has changed from the age of steam to the present day."

ISBN: 1410905845

Author: Jane Shuter

Publisher: Raintree

Rating: 0.00

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Uncertainties Of Knowledge

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Uncertainties Of Knowledge

The Uncertainties of Knowledge extends Immanuel Wallerstein's decade-long work of elucidating the crisis of knowledge in current intellectual thought. He argues that the disciplinary divisions of academia have trapped us in a paradigm that assumes knowledge is a certainty and that it can help us explain the social world. This is wrong, he suggests. Instead, Wallerstein offers a new conception of the social sciences, one whose methodology allows for uncertainties.\

ISBN: 159213243X

Author: Immanuel Wallerstein

Publisher: Temple University Press

Rating: 3.62

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Brotherly Love: The Life, History And Love Of Two Chasidic Brothers, Reb Foleh And Reb Laibel Kahan

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Brotherly Love: The Life, History And Love Of Two Chasidic Brothers, Reb Foleh And Reb Laibel Kahan

ISBN: 1880880482

Author: Chaim Dalfin

Publisher: Jewish Enrichment Press

Rating: 5.00

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Nobody s Perfect

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Nobody s Perfect

The collected reviews of Anthony Lane -- one of the finest critics of his generation -- form an exhilarating volume for fans both old and new.

ISBN: 0330419714

Author: Anthony Lane

Publisher: Picador USA

Rating: 4.18

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Nobody s Perfect: Writings from The New Yorker

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Nobody s Perfect: Writings from The New Yorker

Anthony Lane on Con Air—

“Advance word on Con Air said that it was all about an airplane with an unusually dangerous and potentially lethal load. Big deal. You should try the lunches they serve out of Newark. Compared with the chicken napalm I ate on my last flight, the men in Con Air are about as dangerous as balloons.”

Anthony Lane on The Bridges of Madison County—

“I got my copy at the airport, behind a guy who was buying Playboy’s Book of Lingerie, and I think he had the better deal. He certainly looked happy with his purchase, whereas I had to ask for a paper bag.”

Anthony Lane on Martha Stewart—

“Super-skilled, free of fear, the last word in human efficiency, Martha Stewart is the woman who convinced a million Americans that they have the time, the means, the right, and—damn it—the duty to pipe a little squirt of soft cheese into the middle of a snow pea, and to continue piping until there are ‘fifty to sixty’ stuffed peas raring to go.”

For ten years, Anthony Lane has delighted New Yorker readers with his film reviews, book reviews, and profiles that range from Buster Keaton to Vladimir Nabokov to Ernest Shackleton. Nobody’s Perfect is an unforgettable collection of Lane’s trademark wit, satire, and insight that will satisfy both the long addicted and the not so familiar.

ISBN: 0375714340

Author: Anthony Lane

Publisher: Vintage

Rating: 4.18

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